No matter if you like it or not, web design is an important part of today’s business world. Just look around and you will see examples of it everywhere – from mobile web to your favorite sites. This article will provide tips on how to use it to best suit your needs.
If you are designing a website, choose proper graphics. PNGs work much better than bitmap images, which are huge. Use a GIF instead if the image contains over 256 colors and PNG for test buttons and screen shots. Try using JPEGs for photos.
Make sure your webpages aren’t too long. You only get one chance to make a first impression, and if your most important content is “below the fold,” it may not even be read. If you have a lot of related content that needs to stay together, consider breaking it up into sections and adding links to each section.
Does your site pass the NoScript test? Download the NoScript extension in Firefox and test it on your site to see if it is still readable. Some content, like ordering systems, will not work properly without scripts, but when your site is completely blank when scripts are turned off, then that’s not a good sign.
Avoid using frames. Most sites have abandoned frames on their own as better alternatives have become available, but there are still sites out there that are trapped in 1996. Alternatives to navigational frames include fixed-position navigation panels, having navigation in multiple areas (e.g. left and bottom) or simplifying page structure so that navigational links are never far away.
Always, always remove old or outdated information off your website. You will come across as undependable or an amateur if you have information on events that have long passed. Viewers want to know that they are getting up-to-date information, and lack of attention in removing old products will not install this faith. Make it a point to regularly update your content, and replace dated information with current things.
Use a style sheet to stay consistent. There is almost nothing more disconcerting than being sent to a page that looks at nothing like the site you were just looking at, even if it is concerning the same subject. Style sheets help with saving your formatting, so each page looks similar to the rest.
Avoid creating user interface (UI) controls that mislead your visitors. These controls include elements, widgets and more that create an interactive experience, such as a link, drop-down list or button. You do not want to make visitors think that clicking on an underlined word or phrase for example, will lead to a new page if it is not actually linked to something else. When your visitors have expectations of something working a certain way and it does not, they are more likely to assume there is something wrong with your site and leave.
In conclusion, there is not a better way to reach people than with a website that has been designed …